Salesforce Marketing Cloud Training – The only Course you need

⏰26 hours | ▶️ 23 Videos | 📣 80 Participants | 🔥 36 Reviews

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Course Description

So you want to learn Salesforce Marketing Cloud? Great job!

Do you know Salesforce Marketing Cloud is the most trending course?

There are massive opportunities in Salesforce Marketing Cloud as it leads the market.

Our Salesforce Marketing Cloud Training course is a job oriented course ie at the end of the course you can
easily clear interviews or on board into an ongoing Salesforce Marketing Cloud project.

Also the salaries in Salesforce Marketing Cloud is very impressive (Indeed.com report)

Features

✅Lifetime access✅Lifetime video access
✅Real-time case studies✅The project integrated into the Curriculum
✅24*7 Support from our team of administrators

1.Introduction to SalesForce Marketing Cloud

• What is Salesforce and Marketing Cloud?
• Google trend report on Salesforce Marketing Cloud
• What is the scope of this course?
• Where does Salesforce stand (Compared to other competitors)?
• Google trend report on Competitors and comparison
• Naukri and Monster job openings
• Salary report from Indeed & Payscale
• A walkthrough on the course content.

2.What is Salesforce Marketing Cloud

• Short Salesforce Marketing Cloud Demo with a Real time Project
• Navigation
• Important options and Shortcuts in the tool
• What’s the Architecture, SOA, Client server or Cloud

3.Configuration and Access

• Supported Systems (Is Windows, Linux, Mac supported)
• What is the Alternative it it’s not Supported(Virtualbox)
• Supported Databases
• Integration with other tools.
• Limitations

4.What is Email Studio

• Overview and features
• How to perform Administration
• What are Subscribers
• What are Lists?
• All Subscribers List
• What is Exclusion List, Publication Lists & Suppression Lists
• Data Extensions
• Create & Send an Email – example and real time use case
• Classic Content
• Types of Sends
• Send Logging
• How to perform A/B Testing
• What is Tracking and how to track

5.How to configure Triggered Sends

• What is Triggered Sends?
• Use-case and examples
• What is Contact Builder?
• What are Data Extensions?
• All Contacts
• Data Sources
• Imports
• Data Designer Overview
• Population
• Attribute & Attribute Groups
• Contact Deletion
• Best Practices

6.Configuring Content Builder

• What is Content Builder?
• Emails
• Templates
• Content Blocks
• Code Snippet
• Best Practices

7.How to Configure Mobile Studio

• What is Mobile Studio
• Mobile Connect
• Overview
• Administration
• Import & Manage Contacts
• Messages
• Mobile Push
• Overview
• Notifications
• Analytics Builder
• Reports
• Standard Reports
• Discover
• Web & Mobile Analytics
• Einstein Engagement Scoring

8.How to Configure Audience Builder

• What is Audience Builder?
• How to configure Audience Builder?

9.What is Automation Studio and How to configure it?

• Overview
• Create and Schedule an Automation
• Automation Studio Activities
• SQL Query Activity
• SQL Queries – examples
• Data Views & its usage
• Send Email Activity
• Import File Activity
• File Transfer Activity
• Script Activity
• Filter Activity
• Data Extract Activity
• Wait Activity
• Cloud Pages
• Landing Pages
• Microsites
• Smart Capture Form

10.Journey Builder overview and configuration

• Overview
• Journey Creation – example
• Journey Templates
• Journey Entry Sources
• Data Extension
• Audience
• Salesforce Data Events
• Events
• Journey Canvas Activities
• Wait Activity
• Send Email Activity
• Decision Splits
• Engagement Splits
• Random Splits
• Joins Activity
• Einstein Splits
• Update Contact Activity
• Sales and Services Cloud Activities
• Overview & examples
• Goals
• Journey Settings
• Journey History & Reports
• Administration
• Real Time scenarios and errors
• Best Practices

11.Marketing Cloud Connect

• What are connecters and Why do we need them?
• Installation steps
• Use Cases
• Email sends
• Journey Builder Integration
• Triggered Sends
• Real Time scenarios and errors
• Troubleshooting
• Capture API logs
• Capture Sales force Logs??
• Best Practices

12.CanopY project in Salesforce Marketing Cloud

• Project Overview
• How to configure an End to end real-time project.
• Project Guidance
• Project Submission and Verification.

13.Mock Interviews with Questions and Answers Discussion

• Functional Q&A
• Technical Q&A
• Project Q&A (For Multiple Domains like Banking, Retail, Insurance, Ecommerce etc)
• Question for Fresher’s and Experienced (How do they differ?)
• How to justify if the resource is not certified.

14.Certification Preparation Session

• How difficult is it to clear the certifications
• Levels of certification
• How to register for them(Technical details)
• Can I apply for certification if my company is not a partner
• If not, what is the alternative
• Certification Mock Q&A discussion

15.Resume Preparation Help

• What’s a Best resume
• What if my resume is worst
• How to prepare a great resume
• Should I be on LinkedIn, Of course Yes
• Providing Photo, Facebook, LinkedIn, Twitter Links in a Resume
• Create Blog, Quora, Stackexchange etc and provide the links in resume.
• SEO in Naukri (how to be on the Top)
• Creating Multiple Profiles in case you need a job urgently(Naukri lookhole)
• Floating your resume in Monster, indeed, Shine etc.
• How to Search for Job providers and jobs in linkedIn
• Aggressive Follow, that’s what counts

16.Post Job Support

• How can we support you if you are in a project
• Can we help you in a disaster recovery process
• How to be in touch with my colleagues and expert

FAQ’s

❓ Do you offer any discount/offer?

✅ Yes, offers keep changing from time to time. You can chat with us or call our training coordinator for more details.

❓ Is there any demo video which I can watch before enrolling to the course?

✅ Yes, we have provided a Demo video section on each course page so that you can get a glimpse into the course you want to enroll.

❓ How soon after signing up would I get access to the learning content?

✅ Yes, we will provide access to all the learning materials after the complete payment for the course.

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