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Salesforce Marketing Cloud Admin Training – The only Course you need

⏰26 hours | ▶️ 23 Videos | 📣 80 Participants | 🔥 36 Reviews

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Course Description

Salesforce Marketing Cloud Training with 10+ years certified trainers provides you an edge of applying different skill sets necessary to work on Salesforce products.

Salesforce marketing cloud is a platform built for supporting various phases of marketing.

They use Studio & Builder which is regarded as components is where they implement all the phases.

Online class on Salesforce marketing cloud covers all the essential components of Studio’s and Builder’s such as Email studio, content builder, Analytics builder, Web studio etc.

Salesforce Marketing Cloud Administrator course deploy, configure, and manage the suite of tools used for digital marketing automation, analytics, and customer engagement, this role involves creating and managing marketing campaigns, data, and reports, integrating with Salesforce products, and ensuring Marketing Cloud platform stability.

The administrator helps marketing teams with technical support and training and works with cross-functional teams to succeed.
Salesforce Marketing Cloud automates, analyzes, and optimizes marketing, a salesforce Marketing Cloud Administrator ensures that the platform is properly configured and that users can maximize its potential, which helps a company’s marketing strategy succeed.

It involves campaign configuration, user access management, and troubleshooting, you must also know the platform’s features and capabilities, as well as marketing trends and best practices.

Salesforce Marketing Cloud Administrator course can boost a company’s bottom line by improving marketing campaigns with their technical expertise and passion for marketing.

It manages and administers the marketing automation and analytics platform daily, setting up marketing campaigns, managing user accounts, and fixing technical issues are part of this job.

The administrator ensures platform security and compliance and collaborates with marketing, IT, and operations to ensure platform integration and effectiveness.

Marketing organizations depend on Salesforce Marketing Cloud Administrators to streamline and optimize campaigns, ensure compliance and security, and grow business through data-driven decision making.

Looking to improve your Salesforce Marketing Cloud administration skills? Look no further, this training program covers everything you need to manage and optimize Salesforce Marketing Cloud campaigns.

Salesforce marketing cloud administrator training will help you succeed in your role by setting up and configuring the platform and analysing and reporting campaign performance.

This training will improve your Salesforce Marketing Cloud skills, whether you’re a pro or a beginner, sign up for our Salesforce marketing cloud administrator course.

You can avail several certification’s on salesforce by the guidance of our trainers in reaching your desired professional career.

Depending on your choice of your Module, get the training from us with 24*7 support.

Contact us to learn more and dive into the in depth knowledge of Salesforce Marketing Cloud.

Features

✅Lifetime access ✅Lifetime video access
✅Real-time case studies ✅The project integrated into the Curriculum
✅24*7 Support from our team of administrators

1.Email Studio

• Overview
• Administration
•Subscribers
 Lists
 All Subscribers List
 Exclusion List
 Publication Lists
 Suppression Lists
• Data Extensions
• Create & Send an Email –Live Example
• Classic Content
•Types of Sends
•Send Logging
•A/B Testing
•Tracking
•Triggered Sends
•Overview
•Use-case and examples

2.Contact Builder

 Data Extensions
•All Contacts
•Data Sources
•Imports
•Data Designer
•Contact Deletion
•Best Practices

3.Content Builder

•Overview
•Emails
•Templates
•Content Blocks
•Code Snippet
•Best Practices

4.Mobile Studio

•Overview
•Mobile Connect
Overview
Administration
Import & Manage Contacts
Messages
•Mobile Push
Overview
Notifications
Analytics Builder
•Reports
StandardReports
Discover

Analytics Builder

 Reports

 StandardReports
 Discover

5.Automation Studio

•Overview
•Create and Schedule an Automation
•Automation Studio Activities
SQL Query Activity
SQL Queries – examples
Data Views& its usage
Send Email Activity
Import File Activity
File Transfer Activity
Script Activity
Filter Activity
Data Extract Activity
Wait Activity

6.Web Studio (Cloud Pages)

 Landing Pages
 Smart Capture Form
 Examples and use-cases

7.Journey Builder

•Overview
•Journey Creation – Live Example
•Journey Templates
•Journey Entry Sources
Data Extension
Audience
Salesforce Data Events
Events
•Journey Canvas Activities
Wait Activity
Send Email Activity
Decision Splits
Engagement Splits
Random Splits
Joins Activity
Update Contact Activity
Sales and Services Cloud Activities
Overview & examples
•Goals
•Journey Settings
•Journey Testing
•Journey History & Reports
•Administration
•Real Time scenarios and errors
•Best Practices

8.Marketing Cloud Connect

•Overview
•Installation steps
•Use Cases
Email sends
Journey Builder Integration
Journey Builder Salesforce Entry sources
Journey Builder Sales & Service cloud activities
Synchronized Data Sources
•Real Time scenarios and errors
•Troubleshooting
Capture API logs
Capture Salesforce Logs
•Best Practices

9.AMPSCRIPT

•Overview
•Live examples
•Real time Use cases
How to use Ampscript in Emails
How to use Ampscript in SMS & Push Messages
How to use Ampscript in Cloud Pages
•Commonly used functions

10.SSJS

•Overview
•Live examples
•How to use SSJS in Cloud Pages
•How to use SSJS in Automation Studio Script Activity
•Use cases

11.API

•SOAP API
Overview
WSDL and Endpoints
Live examples using SOAP UI tool
Real time Use cases
•REST API
Overview
API App creation
API endpoints
Live examples using POSTMAN tool
Real time Use cases

FAQ’s

What does a Salesforce Marketing Cloud Administrator do?

✅ Salesforce Marketing Cloud Administrator training manage and implement marketing automation, analytics, and customer engagement strategies for organizations, they work with marketing and sales teams to set up, configure, and optimize marketing campaigns for effective customer communication.

How difficult is Salesforce Marketing Cloud?

✅ Salesforce Marketing Cloud, like any other software, is difficult depending on the user’s familiarity with the platform, their marketing automation tool experience, and the complexity of their projects, the Salesforce Marketing Cloud interface’s many features and options can overwhelm beginners.

❓ What is the role of Salesforce Marketing Cloud?

✅ Salesforce Marketing Cloud, formerly exact target, helps businesses manage, automate, analyze, and optimize their marketing processes in the cloud, the platform offers email, mobile, social media, web personalization, and multichannel campaign management, it helps businesses deliver personalized, relevant content to customers across channels, at the right time, and with the right message.

❓ Is Salesforce Marketing Cloud in demand?

✅ Yes, Salesforce Marketing Cloud is popular, its powerful marketing automation and analytics platform helps businesses manage marketing campaigns, track performance, and personalize customer experiences, demand for tools like Salesforce Marketing Cloud is expected to rise as companies prioritize digital marketing and analyze and optimize their marketing efforts.

 

 

 

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